The Olympic Games are also a good event for companies to test their technologies. This is what BMW has made ​​in the preparatory phase for London 2012, helping jumpers of U.S. Olympic team.

The stereoscopic vision, that the German automaker has developed to enable lane-change warning for the new BMW 7 Series, detects pedestrians and has been used to analyze every millisecond pulse length jumpers, thanks to the adaptation by the Center Technology of the brand in Palo Alto (California).

Thanks to Velocity Measurement System for BMW, the image of the stereoscopic camera with two lenses captures the moment of the jump that is transformed into three important facts: vertical speed, horizontal speed and elevation angle. The athlete is "fitted" with a cap which is what the camera continues to record their movements. The coach receives this information in real time, allowing to work with the athlete and to polish his technique, getting better and closer to optimal performance.

With this technology, BMW has made ​​the athletes's long jump to go a step further thanks to the analyze of their movements in slow motion and have for the first time objective data to assess these images.

The BMW is the official vehicles of the 2012 London Olympics, the brand is also sponsoring the staff of eleven American athletes.