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2012 North American International Auto Show (NAIAS) Detroit
2012 North American International Auto Show (NAIAS) Detroit
Monday, January the 09th, 2012 - Sunday, January the 22th, 2012
he North American International Auto Show (NAIAS) is an annual auto show held in Detroit, Michigan at Cobo Center, usually in January. It is among the largest auto shows in North America.

Schedule: the 2012 show will run from January 9 through January 22.

January 9–10 — Press preview
January 11–12 — Industry preview
January 13 — Charity preview
January 14–22 — Open to the public

History

The first auto show was held in Detroit in 1907 at Beller's Beer Garden at Riverside Park and since then annually except 1943-1952. It was renamed the North American International Auto Show in 1989. Since 1965, it has been held at Cobo Center where it occupies nearly 1 million square feet (93,000 mē) of floor space. The show is particularly important because the Metro Detroit area is the location of the headquarters of the Big Three American automakers, Chrysler, Ford, and General Motors.


The show begins with press preview days, industry preview days and a charity preview event. The charity preview raises money for local children's charities. In 2004 and 2005, the charity preview attracted 17,500 people at $400 a ticket and raised $7 million in total. 2006 was the sixth consecutive year the charity preview event raised over $6 million. 35,711 tickets were sold for the industry preview representing people from 24 countries in 2005 and 6,897 credentialed press from 63 countries. Over 800,000 attended during the days the show was open to the general public in 2004. It is estimated that the show generates a revenue of over $500 million to the local economy.

The NAIAS is the one of only a few auto shows in the United States sanctioned by the Organisation Internationale des Constructeurs d'Automobiles.

Nissan will return to the show after a three-year absence.

via: wikipedia.com

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